Scents of Power: The Best Fragrances for Black Men and Women This National Fragrance Day

Being told you smell good is the ultimate compliment. It’s National Fragrance Day, and we can’t have you out here smelling like last season. It’s time to upgrade.

Spring is the season of reinvention—flowers are blooming, the sun is setting later and you should be stepping out smelling like a walking luxury experience. Whether you’re a man or woman, your scent should be saying something before you even open your mouth. And not just anything—we’re talking about fresh, layered and unforgettable. Let’s get into it.

For the Women Who Leave a Trail of Magic

Ladies, your spring scent should feel like that first sip of mimosa at brunch—bright, bubbly and a little intoxicating. This season is all about florals and citrus, but not the basic, watered-down kind. Think jasmine, orange blossom and neroli for that fresh, feminine edge, with vanilla and amber bringing in that warm, sensual finish.

Black-owned brands like Fenty Beauty, Chris Collins and Mair Fragrances are making sure your melanin glows in every sense, offering perfumes that feel like an expensive vacation in a bottle. Whether you’re stepping into a rooftop soirée or just catching the springtime sun, your scent should be as powerful as your presence.

national fragrance day
Cartier
Declaration

Price: $110


Shop at Cartier

national fragrance day
Frédéric Malle
Acne Studios par Frédéric Malle Eau de Parfum

Price: $295


Shop at Nordstrom

national fragrance day
Guerlain
Florabloom – Eau de Toilette

Price: $165


Shop at Guerlain

national fragrance day
Parfums de Marly
Valaya Exclusif

Price: $410


Shop at Parfums de Marly

national fragrance day
Dries Van Noten
Bitter Splash Eau de Parfum
 

 

Price: $330


Shop at Saks Fifth Avenue

national fragrance day
Christian Louboutin
Fétiche L’Ambre

Price: $245


Shop at Christian Louboutin

national fragrance day
Avec Amour
Huile de Parfum

Price: $56


Shop at Violette Fr

For the Men Who Smell Like Success

Fellas, spring is not the time for heavy, wintery colognes—this is fresh season, but make it grown-man sexy. You want to hit that balance between clean and commanding, so go for bergamot, green vetiver and aquatic accords to keep things light, while sandalwood, tonka bean, and Haitian vetiver give you that smooth, rich depth. Because let’s be real—nobody remembers the guy who smells forgettable.

Black-owned fragrance houses like Chris Collins and Savoir Faire are setting the standard, crafting scents that carry you from the boardroom to the afterparty like a boss. Whether you’re in a crisp linen set or just giving effortless cool on a casual day, your scent should match your energy—unapologetic and impossible to ignore.

So, for National Fragrance Day, do yourself (and everybody around you) a favor: elevate your scent game. Because smelling good is not just a flex—it’s a necessity.

national fragrance day
Mindgames Fragrance
Scholar’s Mate

Price: $395


Shop at MIND GAMES

national fragrance day
Chanel
Pour Monsieur

Price: $137


Shop at Chanel Beauty

national fragrance day
Dior
Oud Ispahan Eau de Parfum

Price: $220


Shop at Dior Beauty

national fragrance day
Chris Collins
Savant Manhattan Cherry

Price: $225


Shop at Chis Collins

national fragrance day
John Varvatos
Men’s XX Intense Eau de Parfum Fragrance Collection

Price: $137


Shop at Macy’s

Products featured on EBONY are independently selected and curated by the editorial team. However, when you buy something through our retail links, EBONY may earn an affiliate commission.

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