Black Nepo Babies in the Spotlight: How Talent and Hustle Define Their Legacy

Once again, X (formerly Twitter) is in shambles over nepo babies. This time, O’Shea Jackson Jr.—son of rap legend turned Hollywood powerhouse Ice Cube—had time. When someone tried to call him out for being a nepo baby, he responded: “Tellin me I had an easy life is not an insult bro lmaooo.” And honestly? He’s not wrong.

Let’s talk about it. Why do we drag our own for being born into wealth like they had a say in it? Nobody gets to pick their parents. And while some nepo babies coast on their last names, the ones we respect prove they belong in the rooms they were born into. The conversation shouldn’t be about gatekeeping success—it should be about what they do with the opportunity once they get through the door.

Now, don’t get it twisted—we’re not here for the ones who grew up in luxury but still want to play “from the hood” or be a “New New” as us millennials like to say for aesthetics. This ain’t about that. We’re talking about the ones who took what they were given and ran with it, building careers that stand on their own. A last name might get you a meeting, but talent and hustle keep you in the game.

Tracee Ellis Ross

Daughter of Diana Ross

17th Annual Harlem's Fashion Row Fashion Show & Style Awards - Arrivals
Tracee Ellis Ross. Image: Dia Dipasupil for Getty Images.

Jaden & Willow Smith

Kids of Will & Jada

67th GRAMMY Awards - Arrivals
Jaden Smith and Willow Smith. Image: Axelle/Bauer-Griffin/FilmMagic for Getty Images.

Blue Ivy Carter

Daughter of Beyoncé & Jay-Z

World Premiere Of Disney's Mufasa: The Lion King
Blue Ivy Carter. Image: Jesse Grant for Getty Images for Disney.

Bronny James

Son of LeBron James

Milwaukee Bucks v Los Angeles Lakers
Bronny James. Image: Katelyn Mulcahy for Getty Images.

Ming & Aoki Lee Simmons

Daughters of Kimora Lee Simmons

Y2K Core Presented By Android
Aoki Lee Simmons and Ming Lee Simmons. Image: Jamie McCarthy for Getty Images for Android.

Malcolm Washington

Son of Denzel Washington

The Gothams 34th Annual Film Awards - Arrivals
Malcolm Washington. Image: Dia Dipasupil/WireImage for Getty Images.

O’Shea Jackson Jr

Son of Ice Cube

O'Shea Jackson Visits The IMDb Show
O’Shea Jackson. Image: Rich Polk for Getty Images for IMDb.

Zaya Wade

Daughter of Dwyane Wade

Out100 Celebration - Arrivals
Zaya Wade. Image: Amy Sussman for Getty Images.

Zoë Kravitz

Daughter of Lenny Kravitz & Lisa Bonet

Saint Laurent: Photocall - Paris Fashion Week - Womenswear Fall/Winter 2025-2026
Zoë Kravitz. Image: Marc Piasecki/WireImage for Getty Images.
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